Executive Summary

An energetic and resilient Commercial Leader with over 25 years of experience across the luxury and premium automotive sectors. Expert at navigating Retailer Operations, with a proven track record of driving global sales performance and building high-performing teams for iconic brands like McLaren and Porsche. Building on a Mechanical Engineering foundation with deep expertise in dealer network optimisation, brand building, and digital sales and marketing transformation.

Career History

• Supporting a Start-Up in E-Mobility sector to define commercial strategy, develop partnerships and establish revenue streams.

• Responsible for reporting Global Sales & Marketing Performance to C-suite and Shareholders in co-